Confused?   Don’t be.  Here’s how it happened. . .

2016: No Shade Inc is incorporated by a college grad with a passion for sunglasses, swimwear & Social Work

who felt the trend of being shady (especially among females) was pretty annoying . . .  hence the name “NO SHADE INC.”   

2017:  the website goes live, grad school begins and after work happy hour is life 

2018: vacations, pop-up shops & oh yeah PREGNANCY  

2019: THE BALANCING ACT;  Figuring out life as a MSW student, an entrepreneur & a milf 


Shop.  Read.   Vibe.


Stay sunny, never shady.